Virtual Session : January 12-14, 19 and 21-22 2021

In-Person : June 6-8 2021

NRF 2021

Retail's Big Show !

New-York  -  Javits Center NYC

Stay Ahead of the industry

800

Exhibitors

18,000

Retailers

1st

World's Leading Retail Exhibition

38,000

Visitors

100

Countries

Represented

About the event

Every year, the entire retail industry gathers in New York. This is where trends will be set through innovative concepts aiming to revolutionize the industry. 

Why with us ?

We work with you before, during and after the event to simplify your development and optimize your chances of success.

Coaching Session (Before NRF)

We help you understand the market specificities of the US, Canada, Mexico, Brazil and Japan, before meeting with different retailers & brands at NRF.

We work with you to improve your pitch and get all the knowledge, feedback and key info to maximize the ROI of your presence at the show!

Turnkey workstation under The French Tech banner

We give you privileged visibility on a great booth branded by La French Tech (n°427) at floor 1.

 

We design and provide a ready-to-use work station to help you focus on what matters.

Lead Generation

We introduce your offer and connect you with forward-thinking brands, retailers, and CPGs that are interested in meeting with startups influencing the retail value chain.

Benefit from all the ecosystem of our international experts across North America, Latin America and Japan.

Networking at a high level

We partner and organize high level networking sessions to learn, share, connect and mingle with high-profile retailers and entrepreneurs.

Our 2020 French Delegation !

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Business France enables first contacts with some of the world's largest retailers attending the show.

Come meet them!

Mexico

Brazil

U.S.A.

Canada

Japan

Our Sponsors in 2020

In partnership with

CUSTOMER TESTIMONIAL

"NRF is a key event for international retail.

It is an opportunity to meet decision-makers from all over the world who are there for that purpose: to collect ideas, prepare innovation, exchange with other players in the sector.

Business France is a major asset for French Tech start-ups. With their dynamism and professionalism, they follow us upstream and especially during the event to maximize the number and relevance of contacts between the decision-makers and the technical solutions proposed by the startups."

Cédric Chéreau, Co-Founder and CEO of UntieNots

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Office Business France in Paris

77 Boulevard Saint-Jacques

Paris 75014

Phone : +33 1 40 73 31 98

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Business France contributes to the development and success of French and foreign businesses wishing to expand abroad by supporting them throughout the lifetime of their projects, and is driven by an efficient, results-oriented working culture.
Focused on creating value in France and across the world, Business France supports the international development of the French economy.
Our goal: To put in the groundwork and pull out all the stops to make international business development an opportunity for your company.
 
Through the NRF 2021 trade show and tailor-made support services, Business France accelerates the commercial development of the companies it supports in the American market.

More info can be found here: www.businessfrance.fr

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